See who converts from free to paid

Step 1 — Sign-up handler: mark as trial

import { TinyCRM } from "tinycrm-sdk";

const crm = new TinyCRM({
  apiKey: process.env.TINYCRM_API_KEY,
});

// app/api/auth/signup/route.ts
export async function POST(req: Request) {
  const { email, name } = await req.json();
  const user = await db.user.create({ data: { email, name } });

  // Track as trial — fire-and-forget
  crm.identify({
    email: user.email,
    name: user.name,
    status: "trial",
    params: {
      trial_started_at: new Date().toISOString(),
      source: "organic",
    },
  });

  return Response.json({ ok: true });
}

Step 2 — Payment webhook: update to paid

// app/api/webhooks/paddle/route.ts
export async function POST(req: Request) {
  const event = await verifyPaddleWebhook(req);

  if (event.event_type === "subscription.activated") {
    const email = event.data.customer.email;

    // Same email — TinyCRM upserts and updates status to paid
    crm.identify({
      email,
      status: "paid",
      params: {
        plan: event.data.items[0].price.name,
        mrr: event.data.items[0].recurring_totals.total / 100,
        converted_at: new Date().toISOString(),
      },
    });
  }

  return new Response("ok");
}